Local Expertise. Global Standards.

Founded in Cape Town, we combine first-hand regional knowledge with strict industry standards to create safe, seamless, luxury safari experiences.

How Our Story Began

African Safari Dream was born from a simple but powerful truth and that is Africa is extraordinary but planning a safe, seamless, high-end journey here requires someone who truly understands the continent from the inside.

Based in Cape Town, we built our company on first-hand experience, regional insight, and long-standing relationships with lodges, guides, and conservation partners across Southern and East Africa. What started as a passion for exploring remote reserves, learning from expert rangers, and understanding wildlife movements grew into a dedicated service for travellers seeking honest guidance and exceptional journeys.

From day one, our philosophy has remained the same:
transparent advice, meticulous planning, and an unwavering commitment to quality.
No generic packages. No call-centre sales. No guesswork.
Just thoughtful, personalised travel design supported by genuine local knowledge and trusted industry standards.

And that trust is earned through clarity, reliability, and authenticity. This is the foundation African Safari Dream is built on, and the standard we uphold in every itinerary we create.

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Tailor-Made Journeys Crafted

Meet Our Founder

Britta Franke

Britta first discovered Africa in 2005, and that initial journey marked the beginning of a long and very deliberate commitment. What fascinated her then still shapes her work today: the diversity of landscapes, the closeness to nature, the cultural depth, and the distinctive way travel is experienced across the continent.

Originally from Germany, Britta lives in South Africa and has travelled extensively and worked throughout Southern and Eastern Africa. Over more than 20 years, she has built in-depth knowledge of the regions, lodges, routes and on-the-ground details. A significant part of this experience comes from nearly a decade spent working for one of South Africa’s leading luxury tour operators — a period during which she learned the finer points that truly make a difference to a well-planned journey.

Today, Britta combines this practical expertise with first-hand personal experience. She understands not only the well-known highlights, but also the subtle differences between lodges, travel seasons and routing — and knows what is realistic, well-balanced and meaningful. This forms the basis for individually designed journeys that are carefully planned while still allowing room for personal discovery.

The aim is to create travel experiences that are authentic, safe and personal — presenting Africa as Britta herself values it: diverse, inspiring and genuine.

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Years Safari Planning Experience

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Custom Itineraries Crafted

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Guest Support While Travelling

Industry Associations & Compliance

We align ourselves with reputable, recognised associations in the safari and tourism sector:

  • SATSA

    Southern Africa Tourism Services Association

  • IATA TIDS registration

    for global agency recognition

  • Southern African–German Chamber of Commerce and Industry (SAGCC).

  • South African Tourism registration

    compliant local operator

The Standard of Excellence

Our Booking Guarantees

01

Total
Transparency

No hidden costs. We provide a granular breakdown of lodge rates, park fees, and transfers. You see exactly what you pay for.

02

Financial
Security

Your funds are secure. Payments go directly to a verified SA business account with formal invoicing for every transaction.

03

Vetted
Excellence

We act as your filter. We only work with suppliers who maintain the highest safety protocols and environmental commitments.

04

Unbiased
Advice

We work for you, not the lodges. We never push unsuitable regions just to secure a higher commission.

05

24/7
Support

Direct WhatsApp access to our team from the moment you depart until you return home safely.

How We Work

We follow a personalised, transparent process designed to give you clarity, confidence, and a seamless journey from first enquiry to your return home.

1. Discovery Consultation

We understand your travel dates, budget, interests, travel style, and any special requirements.

We create a personalised itinerary with recommended lodges, private reserves, experiences, and an accurate cost structure.

2. Tailor-Made Curation

3. Seamless Concierge Support

Once confirmed, we manage:

  • All supplier bookings

  • Transfers & logistics

  • Special requests

  • 24/7 travel assistance

  • Supplier coordination

  • Final travel pack with vouchers, maps & emergency contacts

Start Planning Your African Journey

Let us design a safe, personalised itinerary with complete transparency and professional support.

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